A content management system (CMS) manages the creation and modification of digital content. It typically supports multiple users in a collaborative environment. CMS features vary widely. Most CMSs include Web-based publishing, format management, history editing and version control, indexing, search, and retrieval. By their nature, content management systems support the separation of content and presentation.
Content Management System is becoming an essential touch point for businesses to manage all the digital content seamlessly. CMS provides the front-end user interface that allows a user, even with the limited expertise, to add, modify and remove content from a website without the intervention of a webmaster. Content Management Systems provide reusable templates and reduce the time necessary to post serialized content.
There are plenty of options when it comes to picking a content management system present in the software market world. Depending on how advanced you need the CMS to be, what language it's built in and who is going to be using it, it can be a nightmare trying to find the "perfect" CMS for a business solution. Intersoft has vast experience in CMS selection like ColdFusion, Share Point, Sitecore, Sitefinity, WordPress, Joomla, Drupal etc. which help customers to build the cost-effective business solutions. Our web team has been serving clients in the core B-2-C space for close to 10+ years now.
There are many reasons why Content Management System is important to your business
Content can be publishing easily and efficiently as editing and revisions do not require visual design or coding knowledge. This allows for fast and efficient updates, saving your business cost and time.
Improve online branding
Your marketing team can keep your business relevant by multi-channel campaign management (e.g. emails, brochures, RSS, hypersites, dynamic content management etc.).
Maintain control over your content
Workflow is a core feature of any good CMS. Irrespective of how basic your workflow needs might be, workflows will ensure your business maintains control over content.
Sophisticated Content Management Systems can learn user behavior and preferences, making your cross-selling and up-selling efforts much more cost effective.
Save content in a draft state, manage it though folders or taxonomy, easily update site navigation, restrict access, auto publish, style your content using WYSIWYG editor - these are all features that will allow your business to manage its content efficiently.
Help your visitors in their search for information
With powerful CMS search engines new content is indexed automatically so it can be instantly found. Visitors can also use taxonomy applications, sorting lists, saved searches and more to personalize the search experience.
Improve customer service
FAQs, help sections and support forms are essential in keeping your customers happy and any good CMS will allow your business to easily maintain those support channels.
Advanced CMSs offer mobile optimization, automatically tailoring presentation and content for different devices.
Increase your search engine ranking
To improve or maintain your search engine ranking your business has to remain relevant and a good and easy-to-use CMS will help your publishers keep the content fresh. This invites external contribution (e.g. comments, forum, likes etc.), an integral component in staying relevant and improving your search engine ranking.
CMS will support your expansion and most CMS can extend functionality beyond their default capabilities, typically by purchasing additional plug-ins or modules.
Intersoft has vast expertise in the most popular CMSs like ColdFusion, SharePoint, Sitecore, Sitefinity and Joomla. Our Clients leverage our expertise in migration of legacy systems to real time content management system with our customized delivery approach. With our proven expertise in the CMS, we have been providing software development services to US market for development, design and support of products. Our expertise in Content Management System empowers our clients to achieve their business goals in faster time in comparison to the competitors.
Intersoft has partner with Embry-Riddle Aeronautical University (ERAU) which offers academic programs in science, practice and business of the world of aviation and aerospace. These programs cover the operation, engineering, research, manufacturing, marketing and management of modern aircraft and the systems that support them. The University engages in extensive research and consulting that address the unique needs of aviation, aerospace and related industries. Residential campuses in Daytona Beach, Florida and Prescott, Arizona, provide education in a traditional setting, while Embry-Riddle Worldwide provides instruction through more than 150 locations in the United States, Europe, Canada and the Middle East and through online learning.
ERAU needed a common platform to receive, modify, publish and create new content for different program across multiple locations. Intersoft designed by using most widely used CMS called ColdFusion with additional workflow like content approval etc. to fulfill their business requirements. Intersoft experienced CMS Integration, WebService Integration, Custom Theme designing, Multilingual Capability, CMS customization etc.